What if Easter Bunny had no purpose?

A health business without a purpose is like Easter Bunny without a basket of chocolate eggs to hide for children at Eastertime. There is no reason to exist.

If you define and articulate your purpose, you will give people a reason to believe in and follow you.

Easter Bunny binds our society in a shared ritual. A day when regardless of belief or religion, children and families search for chocolate eggs in backyards and parks. A time of togetherness, intrigue and discovery.

Purpose is important for the real and tangible, for the imagined and intangible.

Consider your shared purpose, tell everyone and bring them along with you and like Easter Bunny, people will believe and follow you.

Happy Easter!

Dianna Howell (April 2021) Certmgr MIML MAPA

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